The Hutchwilco New Zealand Boat show wrapped up on Sunday after 4 days of action-packed excitement. Held at ASB Showgrounds in Auckland from 16 – 19 of May, the 2013 show continued the series’ reputation as the country’s largest and most popular show, attracting around 35,000 people interested in the marine leisure industry.
This year, the FUSION stand was packed with customers eager to check out our latest gear and see all of the various FUSION-Link displays. Overall, consumers were excited about the UNI-DOCK and Android MTP interface and the general feeling was that Android is taking over the game. They were thrilled to see that FUSION had taken this step – which is all part of us staying ahead of the game and remaining competitive.
The Bluetooth modules were also well received, “These are marine modules, designed for the marine environment. Unlike our competitors who have inbuilt receivers with limited range, the FUSION receiver is environmentally protected and tested - and better suited for marine applications.” says Marketing Manager James Hunt.
FUSION had a huge presence at this year’s show, both across the FUSION dedicated and FUSION-Link partner stands, as well as on a large range of the boats at the show.
FUSION Marine Stereos were as far as the eye can see on the majority of the new boats at the show. From Sealegs, Stabicraft, Benetau to Haines Hunter, FUSION's True Marine range of stereo's, speakers, subwoofers and docking solutions dominated the landscape of the event.
FUSION-Link partners Raymarine and Furuno were out in force demonstrating the functionality of the audio integration on their Multi-Function Displays.
Software updates will be available for customers to gain new Android and Bluetooth functionality shortly, keep an eye on the FUSION site for news on our progress.
All in all, the FUSION team in New Zealand has done a great job at painting the marine industry in New Zealand bright green.